Voices for Change, (V4C), sought to strengthen the enabling environment for young women’s empowerment in Nigeria. It did this by taking a norms marketing approach to inspire young people’s attitudinal and behaviour change towards: women’s role in household decision-making, women’s leadership and violence against women and girls. In this webinar, we will take you through the innovations, lessons and challenges. We will share insights around the robust monitoring system developed to track changes in young people’s attitudes and behaviours, how the change happened and the audience response to the mass-media communications.
This first webinar in the CPC Learning Network and LINEA 2018 Joint Webinar Series will be May 31, 2018 from 8:00 AM – 9:30 AM EDT.